Motor Trend   +  redesign

Kodak

Logo Kodak

First cameras Kodak have appeared in 1888. The campaign slogan sounded so: "You press the button, we do the rest".

In far 1900 Kodak were one of the first who has tried to integrate a name and an image of the company into a symbol.
In 30th years in a logo have appeared habitual yellow and red colour.
In 60th years in a logo there were corners and rotundities from which, later 10 years — have refused.
Throughout 1971-2006 the logo essentially did not vary. And in 2006 logo have simplified, having given to a logo more modern kind.
Friday, August 7, 2009